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Hiring the First Marketer for Your Startup with Emily Kramer

May 22, 2023 @ 12:00 - 14:00 CDT

Do you urgently need a marketer to help you grow your business? Many startup founders believe that if they have a Head of Marketing by their side, all their problems will magically disappear. However, before investing in one, you should consider precisely what type of hire you need, how you will interact with them, and what other marketing roles will be required. Our guest speaker Emily Kramer has built the marketing teams of some of the most successful startups from scratch, and in this highly educational webinar, she will share first-hand experience, along with her favorite handy frameworks.

What You’ll Learn:
  • When to hire marketers
  • What mistakes to avoid in selecting your first Head of Marketing
  • How to best work with marketing

Featured Speaker:

Emily Kramer Co-Founder at MKT1: Emily is a fund manager and marketer. She co-founded MKT1 Capital, an early-stage B2B fund, writes MKT1 Newsletter, and teaches Marketing Leadership courses. Previously, Emily was a marketing executive and has built the marketing teams of Asana, Carta, Ticketfly (acquired by Eventbrite), and Astro (acquired by Slack) from ground zero.

Additional Resources:
Find more Startup Events, learn about Finding a Co-Founder, or visit our Insights Blog for more startup tips.

About Founder Institute:
The Founder Institute is the world’s most proven network to turn ideas into fundable startups, and startups into global businesses. Since 2009, our structured accelerator programs have helped over [total_founders] entrepreneurs raise over [total_funding] in funding. Based in Silicon Valley and with chapters across [total_countries] countries, our mission is to empower communities of talented and motivated people to build impactful technology companies worldwide.