Social Media Best Practices – Webinar
August 12-August 13 2020 1:00 pm – 4:00 pm
Registration for webinar automatically registers you for both days.
This a virtual instructor led webinar and will be on the Zoom platform. You must have a Zoom account in order to enter this webinar.
Social media like Facebook and Twitter are not only great ways for people to stay in touch with one another; they are also great marketing tools when implemented well. Businesses throughout the world want to use social media to increase their brand image and awareness, develop stronger customer relations, and improve ROI. This class will familiarize you with social media, the do’s and don’ts, and best practices for your business.
This class is taught by a University of Texas Instructor and counts toward the 6-course requirement needed to earn your Business Skills Certification.
About the Instructor:
Chris Aarons teaches and lectures on marketing, social media and digital transformation, with a focus on translating his corporate knowledge and experience to the small to mid-sized business needs. As an instructor at the Center of Professional Education, Chris has taught students the key aspects of marketing and social media since 2005.
The City of Austin is proud to be in compliance with the Americans with Disabilities Act. Reasonable modifications and equal access to communications will be provided upon request. For assistance please contact (512) 974-1897 or Relay Texas 7-1-1.
Do I have to attend both days of the webinar?
Yes. This is a two day session, you have to attend both days in order for the class to apply to the Business Skills Certification.
How do I access the class after registering?
You will receive instructions in your confirmation email.
Do I need to complete the evaluation?
Yes. Your feedback is important to us. By completing the evaluation, this ensures you have completed the webinar. The completed evaluation also guarantees you will receive credit toward the Business Skills Certification. If the evaluation is not submitted, the class will not apply to the Business Skills Certification.
Does this class apply to the Business Skills Certification Program?
Yes. You must complete the webinar and return the class survey.
Can I combine in-person classes and online classes to receive my Business Skills Certification?
Yes. Both classes apply to Business Skills Certification. It is dependent on you to contact the Business Skills Certification liaison when you have completed the required six classes.
If I can no longer attend both sessions, can I transfer my registration to another class or day?
Yes. You can request a transfer up to 1 day before the event. You will need to contact the Small Business Program at [email protected]
Which webinars apply toward the Small Business Program’s Business Skills Certification?
The following webinars apply toward the Business Skills Certification. If you do not see a webinar on the schedule, please check the schedule later:
- Determine Your Business Structure
- How to get Investors
- Human Resources Basics
- Supervisory Excellence
- Managing Your Cash Flow
- Social Media Best Practices
- Small Business Recordkeeping
- Small Business Accounting
- Strategic Pricing
- How to Write a Business Plan
- Marketing Essentials
- Understanding Business Taxes