Founder and President of McMac Cx, a company devoted to safer and healthier buildings and environments, David MacLean shares his story behind the meaning of his mission and how Impact Hub Houston is helping to achieve his goals. McMac Cx aims to achieve SDG 11: Sustainable Cities and Communities. While SDG 11 is their primary goal, the company addresses needs that also target SDG 4: Quality Education and SDG 9: Industry, Innovation, and Infrastructure.
David joined the Accelerate Membership Program to increase his knowledge on branding and marketing to further advance his goals for his company. His biggest challenge, he shares, is getting people to understand why they should care. Why is it important to create buildings which are above minimum code requirements?
It begins with addressing the unrealistic expectations of inhabitants and what creators can deliver with the institutional barriers getting in the way. That is where McMac Cx comes in. To minimize the sacrifices on the health and safety of citizens and maximize on impact, MacLean and his company look at first, costs of buildings while also evaluating what the social and environmental impact would be. They work with partners around the globe and use advanced social tech to have immediate implementation of sustainable improvements for a safer environment. David works diligently to change the reality of the current operation of buildings and create a standard that is above minimum code.
“The pivoting and changing conversation is all about education, and people understanding the order of magnitude of the problem.” David says.
As one of his current initiatives, David created the USGBC Texas Best Practices App as an educational tool and a way for members to connect with nonprofits and other organizations achieving similar altruistic passions. He is also the founding Board Member of the Texas Chapter of the US Green Building Council (USGBC) and created the Best Practices Committee as a platform of connection between the creators and inhabitants to work together.
“At the end of the day, it’s not about me doing something that anybody else can do” David says “it’s actually me helping somebody else over that lift so they can be more successful, because it’s about impact that we want to make, right.”
Part of the reason David was drawn to Impact Hub was because of the global Sustainable Development Goals they use as a guide and a lens for their work. Out of the 17 SDGs passed by the United Nations in 2015, IHH primarily focuses on six. David says the SDGs create a global language to articulate what is important and what more can be done. Although he strongly resonates with three or so of the goals, the Accelerate Program keeps him engaged in how the rest of the world is acting across the 14 other SDGs.
Looking ahead, David wants to keep growing his company nationally and globally. His current services are largely focused locally in Texas, but are all transferable to any other place in the world. He recently launched a global video competition to reach advocates across the world to become ‘Air Champions’ in their neighborhood. The video content focuses on why they think air quality is important. Although having McMac Cx recognized is a priority since it is a for-profit company, David prioritizes sending a certain message to his community which he is eagerly passionate about.
McMac Cx works with partners from around the globe to aggregate advanced Social Tech, allowing the immediate implementation of sustainable improvements that create positive social and environmental change. Its goal is to economically enable everyone to live, learn, work, and play in places that are safe, healthy, efficient, and prosperous. Learn more about McMac Cx and connect with David.
Our team at Impact Hub Houston is here to help you take your venture to the next level. Learn how with an Accelerate Membership.
HOUSTON, (August 27, 2019) – The Cannon and Impact Hub Houston are excited to announce their new partnership to create more inclusive and diversity-centered programs across the Greater Houston area.
Impact Hub Houston, a member of the global Impact Hub network—the world’s largest community dedicated to helping social entrepreneurs create impact at scale—aims to make Houston a role model for how the world solves its most pressing issues. With collaboration as a cornerstone, Impact Hub Houston and The Cannon will work together to deliver events that connect and empower diverse changemakers, social entrepreneurs, and impact supporters across the Greater Houston area.
The Cannon recently welcomed nearly 500 of Houston’s most accomplished entrepreneurs, small businesses and service providers into their community with the opening of their newly-constructed 120K sq. ft. Main Campus in West Houston in late July. Lawson Gow, Founder and CEO of The Cannon, notes, “One of Houston’s best differentiating qualities is that we are truly a melting pot. We want our community to reflect the amazing diversity across our city, so we have to move beyond simply discussing diversity and work to create an environment where innovation can thrive and real change can happen. We are confident Impact Hub will be the perfect partner to bring those aspects to our community.”
Grace Rodriguez, CEO and Executive Director of Impact Hub Houston, shares, “Over the past few years, Lawson and I have brainstormed how we could work together to connect and grow our region’s innovation ecosystem, and demonstrate how organizations can evolve from competition to true collaboration. I’m so excited that those talks have developed into this partnership: Through The Cannon and Impact Hub Houston, we’ll be able to effectively ‘meet people where they are’ geographically, socially, and culturally, helping diverse entrepreneurs and startups at the myriad intersections of place, purpose, demographics, psychographics, and business growth stages. We at Impact Hub Houston look forward to doing more good with the great team at The Cannon!”
Impact Hub Houston will establish a #PopHUB at The Cannon – Main Campus and provide programming there, at The Cannon – Post Oak just west of the Galleria, and at additional new locations as they open. Members of each organization will also receive access to both organizations’ locations across Houston.
To kick off the partnership, the organizations will host a joint AMA panel and reception at The Cannon on September 11, 2019, followed by Impact Hub Houston’s Social Entrepreneurship Meetup. Both events intend to bring their communities and the general public together, as all are invited to come learn more about the organizations, the partnership, and what this and future collaborations will mean for Houston.
About The Cannon (https://thecannonhouston.com)
The Cannon is a coworking space and entrepreneurship hub located at the center of the 32-acre Founders District on the west side of Houston, just north of Interstate 10 and Beltway 8. Currently, there are over 200 companies in The Cannon community working at The Cannon – Main Campus, a brand new 120K square foot converted warehouse that is one of the largest coworking and offices spaces in the world, and at The Cannon – Post Oak, the first of many satellite locations that will allow for even more flexibility and resources for Houston’s entrepreneurs. The Cannon plans to headquarter over 800 of Houston’s most accomplished entrepreneurs, startups, and small businesses, and will be surrounded by service providers and resources geared to help their businesses grow.
About Impact Hub Houston (https://houston.impacthub.net)
Impact Hub Houston is a locally rooted, globally connected, nonprofit startup development organization that aims to make Houston a role model for how the world solves its most pressing issues. A member of the Impact Hub global network—the world’s largest community recognized by the United Nations for accelerating entrepreneurial solutions towards measurable and scalable impact for the Sustainable Development Goals (SDGs)—Impact Hub Houston intentionally designs places, platforms and programs to build an inclusive innovation ecosystem and empower diverse changemakers, social entrepreneurs, and impact supporters to create the change they wish to see in the world.