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Rice Customer-Based Strategy Symposium 2025 | The Unshakeable Organization: Strategy Fuels It. Employees Live It. Customers Love It.

November 18, 2025 @ 07:30 - 15:00 CST

Register here: https://business.rice.edu/rice-customer-based-strategy-symposium/registration
The Rice Customer-Based Strategy Symposium is a premier forum for exchanging innovative ideas on customer-centered strategy planning and execution.
Blending peer-reviewed research from leading academics with industry trends and insights from senior executives and CEOs, the symposium fosters a dynamic environment for learning and networking.
•  Keynote sessions led by CEOs, executive directors and prominent academics
•  Valuable networking opportunities for professionals and students
•  Diverse sectors including education, energy, technology, healthcare and industrial services
Hear from CEOs — all Rice Business graduates — hailing from industries as diverse as manufacturing, executive placement, engineering and construction management, and distribution as they discuss their journeys to success. How should a CEO reimagine their role in developing and implementing strategy? What steps can a CEO take to drive value for customers, engage employees and create value for shareholders? What lessons did these CEOs learn from their biggest failures? How do CEOs maintain the right work-life balance? This session will be a must-see for aspiring CEOs, strategists, entrepreneurs, professionals and students who dream big!
Speakers
Paul Chapman
Co-CEO, HC Group, Rice MBA ’13
Kyle Howard
CEO, EnSite USA, Rice MBA ’20
Joshua Robinson
CEO, ITI Manufacturing, Inc., Rice MBA ’21
Charlie Roseland
CEO, Advantage Asset Management & Precision Surfaces International, Rice MBA ’12

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