Customers today are seeking more than just products and services that solve their problems—they’re seeking experiences that align with their values, delivered by people who they can trust because they understand them and their problems on a personal level. Authenticity plays a crucial role in shaping those experiences, allowing you as the founder to build trust, add meaningful value, and develop relationships that go beyond transactions. 

  The Nasdaq Center is excited to be joined by Frank Bastone, President at The Social Expert and Partner at Nerdwise, to explore how founders can show customers that they are not just a sale, but valued partners with a shared sense of purpose. You’ll learn how, by prioritizing long-term relationships over short-term gains, you can drive deeper loyalty and turn customers into true champions of your brand. You’ll walk away with the insights needed to build authentic, enduring sales relationships that benefit your customers and your business! 

Key Takeaways: 

• Learn how to establish credibility while building genuine sales relationships that lead to lasting customer and business success. 

• Discover sales techniques to better understand your customers and use their real needs and challenges to inform product and service development. 

• Understand the importance of nurturing relationships beyond the sale to foster loyalty and brand advocacy. 

OUR SPECIAL GUESTS

Frank Bastone

The Social Expert

Stu Heinecke

Bestselling Author, Growth interventionist

The Nasdaq Entrepreneurial Center is a 501c(3) public charity whose mission it is to make entrepreneurship accessible to all. We deliver world-class resources and mentoring to enable every entrepreneur across the globe to realize their maximum potential. Please join us and make your gift to ensure these transformative programs may continue to reach the underserved.

All Nasdaq Entrepreneurial Center programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least 48 hours in advance of this event; please send an email to [email protected] with the subject header ACCOMMODATION REQUEST. For assistance with registration or other technical difficulties, please contact [email protected]